Bernhard Heiden, Chief Strategy Officer, Schweitzer Group & Creative Director, Interstore /

Bernhard Heiden worked for 18 years as an architect and visual merchandising expert in various areas of responsibility for Manor, one of the largest department store chains in Switzerland. Meanwhile, he has been Creative Director of Interstore for over 19 years. He has passion for working in different areas of fashion as well as food, in different markets and at different levels. This passion, combined with the constant question how to turn them into a successful retail format, makes his work stand out. Moreover, as Chief Strategy Officer of the Schweitzer Group, Heiden further develops the corporate strategy together with the company owner Bernhard Schweitzer.