James Le Gasssick -MIDDLE EAST RETAIL FORUM 2018
James Le Gassick, CEO, MoRE Café / Intelligent foods /

James Le Gassick’s F&B career started in Motorway services in the restaurants side of the business and then progressed in to retail and petrol stations before opening the Maidstone service area at the age of 26. Since then he has continued his F&B career running multi-site operations with Rank Group and JD Wetherspoons and a marketing role at Sodexho before moving to the Middle East. Since arriving in the region, Le Gassick has managed over 20 franchise concepts and opened over 50 F&B outlets and created a number of new concepts that have been franchised across the region. He joined MoRE Café and Intelligent Foods nearly three years ago. Since then Le Gassick has played an instrumental role in invigorating the brand and developing in other GCC countries. He has also played a key role in creating and franchising an ice cream concept ‘Glow’ and a food led coffee shop ‘Pause’. Le Gassick continues to drive innovation within Intelligent Foods supporting their own and client businesses.