Mark Thomson, Director – Retail & Hospitality EMEA, Zebra Technologies /

As Director of retail industry solutions at Zebra Technologies (formerly Motorola Solutions), Mark Thomson works closely with retailers and hospitality providers to provide input on how to face the challenge of a new retail landscape, where customers are often more connected and informed than shop floor staff. With over 25 years of customer focused experience, Thomson has developed in-depth knowledge of the EMEA retail market place and regularly speaks at industry events. He has worked closely with retailers on the pain points of modern retail and explains how technology solutions can be an integral part of their business strategy to help them solve their real business challenges. Prior to joining Motorola Solutions (now part of Zebra Technologies), Thomson was head of EMEA market development at Zebra Technologies, responsible for helping to growing Zebra’s EMEA business by focusing activity on core growth verticals. He specifically focused on retail. He has also held senior roles in financial services and hospitality businesses.